On February 18, the Illinois Limousine & Bus Association (ILLBA) hosted their first Coffee With ILLBA webinar of 2025, centering the discussion around “Using AI to Boost Recruiting.” This insightful online session featured Jodie Lethgo of Career Driver as the guest speaker, delivering actionable strategies for leveraging artificial intelligence (AI) in recruitment processes.
Source: Chauffeur Driven
How AI Is Changing Recruitment
Jodie Lethgo’s presentation highlighted how AI can streamline recruitment efforts, sharing practical examples of how operators can incorporate the technology into daily workflows. She kicked things off with scenarios where AI simplifies life, such as summarizing dense white papers, adjusting email tones, and even creating recipes. The primary focus, however, was on using platforms like ChatGPT to enhance a recruitment funnel.
Here are a few of Lethgo’s standout recommendations for applying AI to recruit drivers and support staff effectively:
- Market Research & Candidate Targeting: AI tools simplify the process of analyzing target audiences and identifying ideal pools of candidates.
- Crafting Job Descriptions: AI platforms can generate highly specific and appealing job postings tailored to a given role.
- Resume Screening: Employers can use AI to rank resumes based on customized metrics, removing repetitive tasks that typically slow down HR teams.
- Interview Process Automation: From developing thoughtful, role-specific interview questions to facilitating interview scheduling, AI provides significant time-saving solutions.
- Internal Engagement: Beyond hiring, AI can streamline staff communication through automated personalized email campaigns or by providing employee surveys.
Success Stories and Participant Interaction
Art Rento, ILLBA President and leader of Pontarelli Companies, shared his team’s recent experience integrating AI into their everyday recruitment practices. His perspective added a real-world lens that resonated with both AI beginners and seasoned users alike.
Regulatory Updates and Industry News
During the latter half of the webinar, ILLBA Executive Director Paula DeBiasi addressed members about recent developments in city ordinances and regulations, updated for the first time in nearly a decade. DeBiasi emphasized the importance of member input and encouraged operators to complete an ongoing questionnaire to guide city decisions.
Catch Up on Coffee With ILLBA
Since its launch in 2021, the Coffee With ILLBA series has provided operators worldwide with free access to valuable educational content. With over 30 sessions available, the series continues to be a go-to resource for the industry. Interested in this specific discussion? The latest edition is available on the ILLBA YouTube channel for playback.
Leadership Changes Within ILLBA
Aside from the webinar, the association shared significant updates regarding its Board of Directors. Beth Cox of Cox Livery Service has stepped down from her role, with Chris Smith of The Transportation Consultants stepping in to complete the term through summer 2026.
For more information on upcoming webinars, association updates, or industry resources, visit illba.org.
Source: Chauffeur Driven
Customer Reviews
Thanks for submitting your comment!